Ahead of Gujarat and Himachal Pradesh meeting polls, social media big Facebook on Monday teamed up with the places of work of chief electoral officers of the states to encourage folks to take part in the upcoming state elections.
As a part of this collaboration, Facebook will promote a reminder in folks’s ‘News Feed’ on three totally different polling days – November 9, December 9 and December 14 – to assist educate folks in Himachal Pradesh and Gujarat on the upcoming state polls and encourage them to participate, a launch stated.
“The reminder will help encourage participation in the upcoming state elections, and will be run in conjunction with the campaign run by the office of the Chief Electoral Officer of Himachal Pradesh and Gujarat to encourage people to vote,” it added.
Nitin Saluja, Politics and Government Outreach Manager, Facebook India, South and Central Asia, stated the collaboration will make it simpler for the folks of Himachal Pradesh and Gujarat to take part in their state elections.
Himachal Pradesh Chief Electoral Officer (CEO) Pushpendra Rajput stated the importance of reaching out to key audiences through social media platforms can’t be overemphasised.
“With the kind of reach Facebook has, it has been our endeavour to utilise this medium as an effective tool for information dissemination and awareness creation,” he stated.
Gujarat’s CEO B B Swain stated “There is a two-way conversation happening where people share what they care about, and officials get honest, real-time feedback. …I am sure sending out polling day reminders in both the phases will result in a high participation by the community.”
There are greater than 212 million people who find themselves lively on Facebook in India. As per the discharge, round 37 million folks generated over 312 million interactions throughout final 5 Indian state elections 2017.
Adapted From: Gadgets360